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Forums Avid Media Composer Media Composer price adjustment

  • Media Composer price adjustment

  • Oliver Peters

    August 18, 2021 at 3:14 pm
  • Pat Horridge

    August 18, 2021 at 3:24 pm

    This will cause a bit of a stir!

    Its no surprise Avid is working to price out perpetual licenses and move people to subscription. For Avid editors they will need to look at the work they do and weigh up the additional cost. Its no fun paying more but set against what I charge per hour its a drop in a years ocean.

  • Oliver Peters

    August 18, 2021 at 3:33 pm

    I know a lot of people don’t like subscriptions, but there are pros and cons both ways.

    If you look at cost of the software over 10 years, perpetual with yearly updates is significantly greater than subscription paid annually upfront. If you are an occasional user, then paying by the month makes incredible sense, because it’s dirt cheap.

    I know the arguments – Apple FCP, BMD DaVinci Resolve, yada yada yada – but those companies don’t live in the real world financially the way most other companies do.

    So while it may be a shock to some, this does make a lot of sense.

  • Job ter Burg

    September 5, 2021 at 11:33 am

    I worked out the cost of the various ways to get MC. Not accepting any liability or responsibility for anyone’s purchasing decisions. Just sharing a sheet that helped me figure out the differences.

    Here’s the sheet: http://www.terburg.com/EVEN/MC2021pricinglongterm.pdf

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