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Just sharing a new video
Posted by Bret Williams on September 12, 2012 at 5:14 amI don’t often get to share internal corporate stuff for obvious reasons, but once in awhile we get to do corporate stuff that is semi-external like this video. It’s a little employee communication video that reminds employees to sign up for their 401k matching program at Cox Enterprises. We worked with Clark Howard and I must say he is as nice as he seems on TV/Radio and then some. Thanks very much to Cox and Clark. Oh, and my wife Teri for producing it. But she never comes around these parts anyway. Don’t tell her how much time I spend here.
The video was shot on Canon MK III and posted in X. Graphics are an adaptation of the printed materials and created in AE CS6. I tried the green screen in X, and while it was really good, Keylight in AE still still had the edge. FCP X couldn’t handle the motion blur on Clark’s hands, but Keylight dealt with it wonderfully as it always does. Enjoy.
Bret Williams replied 13 years, 8 months ago 4 Members · 10 Replies -
10 Replies
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Don Smith
September 12, 2012 at 10:02 amVery nice.
Did you do the graphics of the web page? If so, workflow please.
NewsVideo.com
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Bret Williams
September 12, 2012 at 6:15 pmSTUPID STUPID STUPID me. (slaps forehead like Chris Farley)
As of this morning, someone found something that HAD to change. A product conflict issue in the shot. Had to pull it down.
You KNOW it’s because I posted it. The video gods like to do stuff like that.
I’ll repost in a few days. Pray there isn’t a reshoot involved.
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Bret Williams
September 12, 2012 at 6:22 pmThanks Don. The web page is a minorly interesting story. Since the site wasn’t live yet, their art dept recreated the web page in Illustrator and we were able to blow it up to fill the screen on my 27″ imac and shoot that with the 5D. I wasn’t real happy with the moire you get when shooting so close with a limited depth of field, and my wife didn’t like some of what was shown. But, the client had approved the content. So, to fix the moire, I recreated the whole sequence as it was; camera moves, depth of field, etc. in After Effects to match what was shot. I was able to tweak a few things as well.
So long story short, it is just an Illustrator file in AE using a very shallow depth of field on the AE camera. Sometimes animating camera position, sometimes rotation, sometimes dof, sometimes point of interest. I’m sure the same thing could be done in Motion.
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Bret Williams
September 12, 2012 at 6:25 pmSTUPID STUPID STUPID me. (slaps forehead like Chris Farley)
As of this morning, someone found something that HAD to change. A product conflict issue in the shot. Had to pull it down.
You KNOW it’s because I posted it. The video gods like to do stuff like that.
I’ll repost in a few days. Pray there isn’t a reshoot involved.
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Don Smith
September 12, 2012 at 7:16 pmThanks for the response. Not having an art department I’ve been looking for ways to do a web page ‘live’, meaning, that a URL types on as we pedestal down the page or some page animation takes place. Like you see in some commercials.
You and your wife sound much like my wife and I. I’ve been a freelance network news cameraman for many years and I was assigned to her to shoot a story here in Dallas when she worked on the Today Show at NBC in New York. It was love at first sight and she left the Today Show to marry me and live in Texas. We were married six months later at 13th and Broadway in New York City and, from time to time, we’ve worked as a team as she produced spots that I shot and/or edited.
NewsVideo.com
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Bret Williams
September 12, 2012 at 8:18 pmYou can do a poor man’s version in FCP. Use a 27″ or 30″ monitor and capture real web interaction using QT X. (or other screen capture software).
You can zoom in with Safari to where the smallest element practically fills the screen. And we’re talking a 2.5K screen res.
In your example, you’d create the tilt down by just panning the image.
You can also zoom in on two different areas, and marry the two together in FCP or AE to create a huge 4k canvas to pan on. Doesn’t even have to be video. Capture a number of screen shots of a web page. Each one zoomed way in. Then create a 4000×4000 sequence and puzzle the pieces together. Overlay any screen recordings of certain areas, like popups, entering html address, etc.
I’ve got some examples, but sadly they’re all internal stuff.
Sounds like you and your wife were meant for each other. It took 4 months to convince my wife to go out with me. Still takes about that long. 🙂
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Tony West
September 14, 2012 at 3:32 pmBret your video is nice.
It seems much of what sets it apart from a less experience editor trying to do that in-house is your use of motion graphics and animation.
Your AE work outside of X
I like to assemble in X but when you want to take things to the next level you have to get out of the timeline of any NLE
That’s one of the reasons I didn’t mind trying X
I saw that the new Motion (that I have always used) got great reviews at the time.
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Bret Williams
September 16, 2012 at 4:47 amThere’s a lot of truth to that. My first two jobs were working at companies editing their videos. But my 3rd, in 1996, was at a post house editing on Media 100 for whoever wanted to come in an edit. Media 100 only had 1 video track, so you pretty much had to do everything in AE. So while I’m definitely not a trained motion graphics artist or even one by trade, I got very comfortable using AE for even the most mediocre of tasks. Once you’re in AE so many other options open up vs a standard NLE.
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Bret Williams
September 17, 2012 at 8:40 pmRe-uploaded with changes fwiw. There’s a remote control in there now that doesn’t look quite right. 🙂
https://vimeo.com/bretwilliams/yourmoneymatters
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