In-Action Story on FCPX and Focus

[Bill Davis]

[Tim Wilson] “You’re holding the roadmap wrong, Bill. LOL”

But, but, but – this is how I was TAUGHT it was supposed to be held.

Damn change. Why can’t what I considered truth once, just remain the truth forever.

Life would be so much easier.

Sigh.

; )

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[Andrew Kimery]

[Bill Davis] “But, but, but – this is how I was TAUGHT it was supposed to be held.”

Funny story about roadmaps (I mean real roadmaps). I don’t know if they still have this, but years ago when I first started using GPS in my car they had a setting where the map could be locked so that North was always facing ‘up’ (the way you would orient a physical map) and that’s how I kept mine setup. I’d been using maps since I was little and I preferred to use N/S/E/W for directions as opposed to L/R. I liked that the N/S/E/W directions were absolute, as opposed to relative, and it was easier for me to visualize the route I was taking.

A friend of mine kept giving me a hard time about it so I tried switching the setting on my GPS so my icon was always facing ‘up’ and the map oriented itself to my position. After a bit I got used to it, and it is more intuitive (especially for people that never/rarely used a physical map) but I feel like it’s made me a simpleton that can barely make it around my own neighborhood without getting lost if I’m not using GPS. lol

Technology giveth and technology taketh away. 😉

[Andreas Kiel]

A little anecdote about Apple’s secrets.

Some time before the first version of QT was released MacroMind and Apple invited several people from all over the world for a conference about “chances of new media” (or something like that. It took place in China Town Holiday In San Francisco. I saw it as good chance to stay a bit longer in SF and attended even the long (13 h) flight is always boring.
The discussion forums where always accomplished by several public stage shows. One of these was Apple showing QT first time to anybody outside Apple. QT was regarded as a little technology revolution. The show was fantastic and because of the many AAhs and OOhs several hoel guest and people from the Lobby joined.
Later that day Apple contacted some attendees of the conference (including me) to sign a NDA to get hold of the technology for implementing it into our software.
The NDA said that we were not allowed to talk about it and not allowed to show it till release. That seemed to be totally ridiculous after the public show. But I did sign. The running gag between those developers involved was “Sorry I can’t tell or show – but collect a few hundred people and I’ll do)

For me it was not the end of this little funny anecdote. That time I was working for Apple as demonstrator and whatever. Some time after the SF event I worked for Apple on CeBit fair (the biggest show of it’s kind worldwide). This expo was a nightmare for all people working there: booth working hours 8 am to 8 pm – even though there were famous big parties – no fun and bad money.
One day at the end of shift a women from Apple Europe collected a croup of the people working for Apple on the booth and offered us to see a revolutionel new Apple technology coming up soon, To see it we have to sign an NDA. After 12 hours of work I wasn’t really interested but really deserved for a Bratwurst and cold beer, so I answered: No need, I know what it is, I’ve seen it and I want Bratwurst, beer and a cigarette. And went out.
About a 20 minutes later the Apple women picked me up at one of the numerous takeaways around the hall. Kind of breathless she asked: Were you serious about that what you said earlier? Me: Yes, especially about the beer and the cigarette. She: What is that what you’ve seen. Me: Quicktime. She: You know about it? Me: I’ve worked with it. She: you must help us!. Me: After the beer is finished. And btw what do you pay? She: Haha.
Finally I went there – a small conference room (with as said above not enough people ;.) – and finished the presentation with success.

This was the start of a long friendship with the QT development team and me – not with Apple Europe.

Hopefully a little entertainment here.

– Andreas

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“He who fights with monsters should be careful lest he thereby
become a monster. And if thou gaze long into an abyss, the abyss will
also gaze into thee.” – Friedrich Nietzsche, Beyond Good and Evil