Final Cut Pro X. Now What? Keycode Media – Video now online

[Jeremy Garchow]

Glad they got this posted.

Thanks, Craig.

[Neil Goodman]

im seriously so sick of people talking about this software until anyone actually knows whats up with it. Everyones been saying the exact same thing since the day of release, we know all the pro’s opinions already, why re iterate. Sure were all curious whats gonna happen, but everything is so speculative that it drives me nuts.

sorry had to vent a little.

Neil Goodman: Editor of New Media Production – NBC/Universal

[Jeremy Garchow]

[Neil Goodman] “but everything is so speculative that it drives me nuts.”

Speculation is all we have.

And for more speculation, I hope IBC brings some news.

[Craig Seeman]

The presentation is as much if not more about the industry than FCPX specifically. It gives insight into the decision making process at facilities as well as insight into post product introduction and marketing. This is NOT a forum about FCPX “feature sets” so much as about industry decisions making and directions.

It a forum about the business rather than about the software. Sure the product in question is FCPX but this forum has broader value.

Personally, I think a good portion of this forum is focused on the software and not enough focused on the business side of things.

[Chris Harlan]

[Craig Seeman] “This is NOT a forum about FCPX “feature sets” so much as about industry decisions making and directions.”

Also, some insight into what schools are doing.

[Craig Seeman]

[Chris Harlan] “Also, some insight into what schools are doing.”

Yes, in fact it shows the difference between facility and education purchasing decision timetables.

It’s also interesting to note the decision making process in different market sectors between Avid, Premiere and “wait and see.”

It might also mean Apple timed things from NAB forward as a game of “beat the clock.”

[Lee Berger]

Glad to see they fixed the field order problem that plagued the live broadcast.

Lee Berger
http://www.leebergermedia.com

[Michael Kammes]

We’re very proud of the panel, and we here at Key Code Media worked extremely hard to deliver a a panel that would not dwell on what Apple did or did not do with FCP X – but where the industry is going and is FCP even involved.

We were able to fix, and in some places, even improve the show from the original broadcast. We plan to do more events in the future, and would appreciate constructive feedback on what topics are interesting to the industry as a whole for the future.

Check out the trailer video (a bit more dramatic than the panel) And the 3D behind the scenes stuff. We also posted our entire workflow, if interested.

Main Page for the Event: https://www.keycodemedia.com/the-final-cut.html
VOD of the Event: https://www.keycodemedia.com/Final-Cut/the-live-stream.html

~Michael

.: michael kammes mpse
.: senior technology & workflow consultant
.: audio specialist . act fcp . acsr
.: michaelkammes.com
.: twitter: @michaelkammes
.: facebook: /mkammes

Hear me pontificate: Speaking Schedule .

[Mark Morache]

Thanks for the great forum. I have been looking for as much intelligent discussion about FCX and editing as I can find, and I have to say I was especially impressed with Larry Jordan and my brain is still trying to catch up with where Michael Cioni took it.

I’m very curious about what a company like Keycode is telling their clients. Were you guys taken by surprise by this? Are you telling people to wait and see?

I’m guessing that you are selling a lot of Avid these days. Even more with what could be a mass exodus from Final Cut.

———
I’m calling it FCX. They took the “pro” out, so I will too.
I’ll reconsider after the first upgrade.

Mark Morache
Avid/Xpri/FCP7/FCX
Evening Magazine,Seattle, WA
blogging at https://fcpx.wordpress.com

[David Roth weiss]

[Mark Morache] “I’m very curious about what a company like Keycode is telling their clients. Were you guys taken by surprise by this? Are you telling people to wait and see?

I’m guessing that you are selling a lot of Avid these days. Even more with what could be a mass exodus from Final Cut.”

Keycode is a very big purveyor of Avid here in L.A., and Michael Kammes works for them. They will undoubtedly sell loads of new Avid product as FCP users head for the hills.

For the record, I went over to Keycode to meet with Michael on this very subject about a week before the “seminar,” and thanks to his quickie Avid lesson and his kind encouragement, I’m now retraining myself on Avid after a twelve year Avid hiatus. Unless Randy Ubillos and his crew at Apple deliver something vastly superior to iMovie Pro 1.0 in the next few months, I’ll certainly be an all Avid facility, unless I get calls for work on FCP 7 that is.

David Roth Weiss
Director/Editor/Colorist
David Weiss Productions, Inc.
Los Angeles
https://www.drwfilms.com

Don’t miss my new tutorial: Prepare for a seamless transition to FCP X and OS X Lion
https://library.creativecow.net/weiss_roth_david/FCP-10-MAC-Lion/1

POST-PRODUCTION WITHOUT THE USUAL INSANITY ™

Creative COW contributing editor and a forum host of the Business & Marketing and Apple Final Cut Pro forums.