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  • FCPX for the online editor

    Posted by Bjarki Gudjonsson on April 19, 2011 at 9:39 pm

    Alright, guys.

    Most of what people here are talking about is based on the sneak peek, naturally. I’ve been trying really hard to ignore that press but at the same time some thoughts have been gnawing at the back of my head. Most of what was shown at the demo was editor-based. All good, nevermind what people think about the changes. But what strikes me is that as an online editor of commercials as well as programming, I’m really scared of losing oversight of my projects. A lack of numbered tracks (which I generally use seperately for dialog, music and effects), audio locked to video tracks (essentially hiding some of my audio), grouped edits… It all sounds great while I’m editing, but when I’m finishing my project – I don’t know. I hope I’m wrong.

    Your thoughts?

    B.

    Cam Khoury replied 15 years ago 11 Members · 41 Replies
  • 41 Replies
  • Aindreas Gallagher

    April 19, 2011 at 9:46 pm

    see below – the feature request thread is pretty good, many participants.

    on a personal note, I find it mind boggling that, in order to preserve mystique, apple are willing to literally torture an entire profession.

    http://www.ogallchoir.net
    promo producer/editor.grading/motion graphics

  • Bjarki Gudjonsson

    April 19, 2011 at 10:00 pm

    Yeah, I’m not really into the feature requests. I’m sure it’ll be chock full of features. And this is all really based on really limited information. My point is that this product might further endear itself to alot of it’s customers but could potentially alienate others.

    My other issues are what I’ll do with my Euphonix controllers…

    B.

  • Aindreas Gallagher

    April 19, 2011 at 10:05 pm

    let me qualify that – I get apple’s reasons, they’re very real – the announcement hit USA today – (good god, avid weeps) –

    but as to your specifics -I think simon ubsdell below lays out some similar case scenarios, chew fat some p’raps.

    as a side note: Apple: release all documentation in…. looks at watch.

    http://www.ogallchoir.net
    promo producer/editor.grading/motion graphics

  • Roland Manuel

    April 19, 2011 at 10:20 pm

    [Aindreas Gallagher] “on a personal note, I find it mind boggling that, in order to preserve mystique, apple are willing to literally torture an entire profession.”

    They enjoy it.

  • Aindreas Gallagher

    April 19, 2011 at 10:31 pm

    Ha. Quite –
    hey look sure – they’re the home of the digital humanities – and this is a play to give film making tools on an unprecedented scale –
    again: the announcement hit USA today for god’s sake – this cultural tool dissemination goes to their fibre, and more power to them.

    that’s all *completely* dandy – I.. just, oh god i just want the manual, or some half detailed walkthroughs before june.

    http://www.ogallchoir.net
    promo producer/editor.grading/motion graphics

  • Roland Manuel

    April 19, 2011 at 10:56 pm

    [Aindreas Gallagher] “that’s all *completely* dandy – I.. just, oh god i just want the manual, or some half detailed walkthroughs before june.”

    Trouble is they have played this game with us for years now, I reckon they actually think it is funny. Think they could do with an overhaul of their customer relations system.

    It is so nearly here but it still feels a million year away, perhaps they could release the manual a page a day in a newspaper, I’m sure they would find that funny too.

  • Bjarki Gudjonsson

    April 19, 2011 at 11:00 pm

    We wouldn’t even be done with the EULA by the time it’s out then. 🙂

    B.

  • Craig Seeman

    April 19, 2011 at 11:17 pm

    Actually I think this is the first time Apple ever did a sneak peak before a product was released.

    It’s funny how they finally give us an advanced look and so many people are so upset that it was just a one hour sneak peak instead of a two day detailed expose of every feature. Given people’s response they might just decide to go back to not showing anything until the product is released.

    Why gosh darn it, since they didn’t tell me if it’ll make lunch for my clients, I’m just going to switch to the telephone and those menus I keep getting under my door!

  • Aindreas Gallagher

    April 19, 2011 at 11:24 pm

    this is on a pretty large scale tho – apple provided comprehensive Q+A time with senior personnel for all the last major iOS revisions to allow for communication channels with developers – but for the entire dependent editing community, they chose broad scale blind side PR.

    the essential problem here is that apple view the professional products community as consumers – which we are not – we employ their software with care as a business engine, both singularly and as business entities.
    we are not here to be simply wowed, and even if the demo wasn’t for us, we surely deserve a quiet follow up to simply know what is going on.

    http://www.ogallchoir.net
    promo producer/editor.grading/motion graphics

  • Roland Manuel

    April 19, 2011 at 11:35 pm

    It will definately make lunch for your clients, I saw it in over colourful glossy boxes, which will hurt my eyes to look at because they are all just too beautiful.

    I’m really looking forwards to wandering around it, I don’t even care if there’s no Color or Motion or compressor or even DVD studio. I enjoyed using them all in the past but there are very good alternatives to them all now. At the end of the day it’s not really the end of the universe of they’ve gone.

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