[Craig Seeman] “[Chris Harlan] “Why Avid’s potential failure has become a mantra for you, I can only guess. But frankly, it is getting to be a little much.”
People keep talking about Apple the company so we should examine all the NLE companies. Apple has the resources to improve FCPX, market FCPX, better integrate the OS and hardware with FCPX. Of course I don’t claim having resources means they will succeed, but that’s a factor, just as Avid’s lack of resources is a factor. Let’s not exclude some factors but not others.
I agree. But you are selectively responding to my post, and once again, making it sound like I’m saying something that I’m not. Since my previous post–taken in whole–is pretty much a direct response to what you are saying here, I’ll just use it again:
I don’t understand why you keep harping on Avid financials, post after post after post. Certainly, it is important information, but it is not–by any means–the only factor. And many people do not agree with your stark assessment. I know of no stock analyst recommending “sell.” All I have seen are recommendations of “Hold.” As far as layoffs, its tough times right now. A lot of companies are downsizing. And, I would remind you that a decade ago, Apple was downsizing too.
But hey–let’s look at it this way:
Here in LA, if Avid shut down tomorrow, and no one bought them, and no one bought Media Composer to resell, learning to use Media Composer would still be extremely valuable. I’m pretty certain that the infrastructure exists to support five more years of strong Avid use without any further development of the product. I’m guessing it is the same in New York and London. At this point–half a year after Final Cut X’s release–I have no idea if X will EVER be useful to most of this town, let alone within the next five years.
Why Avid’s potential failure has become a mantra for you, I can only guess. But frankly, it is getting to be a little much.