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FCP-X – Apple’s most successful launch ever?
Trying to find time to come back here every day or so I’m constantly surprised at the sheer number of posts compared to the other boards I frequent.
Which reminded me of something profound that I learned some years back.
I have an adopted son who when through a difficult patch in his mid teens. (He’s much better now, thank heavens!) But in one group therapy session the leader asked this question. “What’s the opposite of love?” Most fell into the easy trap of responding “Hate.” The therapist waited until one of us got the correct answer. “Indifference.”
So to both the lovers and the haters of FCP-X – thank you all.
Reminds me of just how smart PT Barnum was being when he said “I don’t care what you say about me, just spell my name right.”
“Before speaking out ask yourself whether your words are true, whether they are respectful and whether they are needed in our civil discussions.”-Justice O’Conner
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18 Replies
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Wow, Bill, really grasping at straws here, aren’t you? Comparing human relationships to software released by a company that has caused people to, by and large, consider where the new workflow is headed and whether or not they think it will be worthwhile for their business is not the same thing at all.
Besides, by your definition “New Coke” was a hit as well.
You need more time to think these posts through.
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Well Bill, I suspect the huge volume of posts the last few months has a direct connection to editors feeling concerned about their workflows now that Apple has changed the game so drastically.
If Apple had simply released a milquetoast FCP v8, editors would have been disappointed, vented, and moved on.
Personally, I keep checking in here at the Cow, hoping for some sort of miraculous resolution to this drama. I’m looking at having to jump ship to Adobe or Avid; not something I would have imagined in my wildest dreams. Expensive, distracting, and could have been avoided.
So, I think I will disagree with you; very bad news (end-of-lifing FCP7 and assorted pro apps) and the strong reaction to it is never a good thing.
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you left out “profound irritation” bill, I’m not sure what it’s the opposite of, but one or two may be harbouring that emotion…
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He didn’t say it was a hit. Perhaps you should read it again.
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You are wrong. He IS saying it was a hit. The whole story was about how love/hate are two sides of the same coin and that because we’re discussing the pros/cons of the software (some of us more passionately than others) that makes it a “hit” because if it wasn’t, we’d be indifferent.
It’s really just silly, though.
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Actually Gary he’s not.
He doesn’t once mention the software being a hit – You did, not him.
He’s talking bout the buzz around the launch.
He offered an interesting non-judgemental thought posed in the form of a questionBill’s simple (and as a communications strategist) accurate point is that it has created enormous buzz including by the COWs standards. And then he quoted an oft used PT Barnum reference, which we’ve used many times in political consulting – there’s no such thing as bad press.
These are general, broad points and that’s all Bill was reflecting on.
And his header ends with a question mark.
He posed an interesting question.
You responded with the same emotional responses that he’s pointing out including two personal comments about “grasping at straws” and that he needs more time before he posts.If you’ve got a good point I, for one, would respect it more if your weren’t angry and personal in making it.
I’ve read a number of Bill’s posts and I don’t recall him ever responding that way.
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[Jim Giberti]If you’ve got a good point I, for one, would respect it more if your weren’t angry and personal in making it.
So pointing out a terrible analogy is angry and personal? You are making an incredibly wrong assumption about my post, Jim.
And where is this “He never said it was a hit” nonsense coming from? His point was quite clear that love/hate are two sides of the same coin, and thus Apple’s launch is a success because here we are talking about FCPX. Just because he doesn’t come outright and say “I think it’s a hit!” doesn’t mean he didn’t say it.
“Subtlety” does exist, you know. Though while that post attempted, it was still pretty obvious.
I’ve read a number of Bill’s posts and I don’t recall him ever responding that way.
Oh, please. Bill can be just as snarky as the rest of us. He just thinks he hides it better.
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[Bill Davis] “Reminds me of just how smart PT Barnum was being when he said “I don’t care what you say about me, just spell my name right.””
Bill, PT also put up a sign saying “This way to the egress” to encourage people to quickly leave the exhibit tent hoping for something better outside. Kinda like Apple is encouraging us all to leave FCP.
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Oh for crying out loud people. Enough with the fancy talk. The definition of ANTONYM is Opposite. The antonym of love is hate. It’s not indifference or apathy. Opposites are opposites. Definitions are definitions.
Saying indifference is the opposite of love is like saying maybe is the opposite of yes. I don’t buy it. Pretty language that makes you think, yes. But opposite, no.
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I find the loyalty to Apple products amazing! Not the products themselves but the loyalty. It’s almost as if many FCP users are anthropomorphizing their computer and software and thinks of them like a friend.
Your typical Avid user looks at the software as a tool (a very powerful tool) because that’s what it is.
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