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  • Chris Kenny

    April 17, 2011 at 2:55 pm

    Apple appears to be doing with FCP X what they did with Aperture when they put that in the App Store: reducing the new purchase price to the old upgrade price, and eliminating upgrade pricing entirely.

    So, no, you won’t need to buy or install FCP 7. FCP X will just be $299 in the App Store, regardless of what version you’re coming from or whether you previously bought Final Cut at all.


    Digital Workflow/Colorist, Nice Dissolve.

    You should follow me on Twitter here. Or read What is FCP X’s relationship to iMovie? on our blog.

  • Ben Holmes

    April 17, 2011 at 3:39 pm

    Apple were entirely specific about this in the presentation: No upgrade pricing, just a single purchase price for anyone of $299.

    This is another reason why I don’t get the pricing debate (aka the ridiculous “it’s too cheap” argument), as not only is the price for a single app, but even if it’s not (which I secretly suspect it isn’t – there’s more to come at this price) most people will be upgrading, and would only have paid $299 or very similar to update. There’s 2m users after all…

    Edit Out Ltd
    —————————-
    FCP Editor/Trainer/System Consultant
    EVS/VT Supervisor for live broadcast
    RED camera transfer/post
    Independent Director/Producer

    https://www.blackmagic-design.com/casestudies/detail.asp?case=therydercup

  • Roger Clark

    April 17, 2011 at 5:18 pm

    Cheers, thank-you guys

  • Devin Crane

    April 20, 2011 at 2:31 pm

    I just bought a FCS3 upgrade for $299 and they gave me a full retail version. Not sure if that was intentional or not.

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