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Activity Forums Business & Career Building COW Articles: NAB Apple Bows Out of NAB 2008

  • Ron Lindeboom

    February 15, 2008 at 6:44 am

    [Randall Raymond] “What does the internet offer? A click-through to a photo? Oh, what an honor! Ron, you cannot offer that here, no matter how successful the Cow gets.”

    Wow, all you get from the net is a click-through to a photo. Then you clearly don’t have the eyes to see or the ears to hear the truly remarkable minds around here that give so much of their time freely helping sort out issues and problems that Apple tech support — and Adobe and Sony’s, as well — can’t sort out many times.

    If that’s all you can see just why do you bother to come here anyway, Randall???

    In most cases that I have seen, trophies age and become pretty meaningless but the great people go on and on. I have been doing this over 12 years now and many of the leaders on this forum I have known and interacted with and have come to know very well over the years. You don’t seem to get that but that’s okay, you clearly have little real comprehension of what this community really is and has done for many people.

    Sorry that you really can’t seem to grasp that.

    Best regards,

    Ron Lindeboom
    https://www.linkedin.com/in/ronlindeboom
    Publisher, Creative COW Magazine
    Join the COW’s LinkedIn Group

    Now in the COW Magazine: Commercials. A look at the history, strategy, techniques and production workflows of successful commercials. All brought to you by some of the COW’s brightest members. Accept no substitutes!

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  • Randall Raymond

    February 15, 2008 at 7:47 am

    [Ron Lindeboom] “You don’t seem to get that but that’s okay, you clearly have little real comprehension of what this community really is and has done for many people.”

    That’s a cheap shot. You owe me an apology.

    You take your shots at the NAB, but when was the last time you honored a ‘contributor’ with a dinner and a banquet hall full of guests applauding their contribution to the industry? When has the Cow done that? The NAB was founded in 1922. What’s twelve years of the Cow? A new tradition? A break with history?

    You point at the NAB as an example of hubris. Why? So now what? We all have to agree with you or be insulted. Screw you!

  • Walter Biscardi

    February 15, 2008 at 11:49 am

    [Tim Wilson] “I’ll go further (again) and say that tradeshows are the least reliable ways to find out if a product will work for YOU in the real world, because the people in the booth are the least qualified to tell you anything about how it works in the real world.”

    I’m going to agree with Tim Kolb here and say this is way too much of a generalization. Like Tim, I have worked in several booths over the years and I think I’m pretty well qualified to tell folks how the gear I’m demoing does work in the real world.

    [Tim Wilson] “And there are thousands of people here in the Cow who can tell you EXACTLY how something works — IF it works — in far more detail than a product person in a booth will ever experience.”

    And there are thousands of people who will give you the absolutely wrong information on the Cow as well. Many people on these forums speculate as to what a product will do or they simply “assume” the product will do what they are claiming. I have found just as much mis-information and flat out inaccuracies on these forums as there is good information.

    No one answer is perfect, but to broadly say the information at a trade show is inferior to the information on the Cow is definitely skewing the information. There’s equal bad information to go around.

    Walter Biscardi, Jr.
    Biscardi Creative Media
    HD and SD Production for Broadcast and Independent Productions.

    STOP STARING AND START GRADING WITH APPLE COLOR
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  • Ron Lindeboom

    February 15, 2008 at 2:11 pm

    Randall:

    Over the last three months or more, I have to say that I don’t think that I have seen anyone on this forum toss out insults as freely as you, mon ami. It’s why I feel no need to handle you with “kid gloves.” You have proven over your time here that you don’t feel the need to restrain oneself or extend the that type of courtesy to others.

    As to screw me, my pompous friend, I have spent myself into the poor house to help and honor people. Of the 12 years I have been doing this, only about three of them has the COW carried its own weight. At one point, we were literally close to $250,000 in debt and we are not rich. In fact, over the years there have been three times when we simply couldn’t juggle enough balls in the air that three different people stepped up and paid the costs for the month. God bless ’em, we say. But we were too stubborn to quit because we love this community and most of the people in it.

    When we did start making money, we poured it right back into this, adding more free services as fast as we could and hiring more people to make this site more useful to people. When we start a publishing company, instead of the obligatory 8% to 13% that most people pay their authors, we cut 2/3s of the gross to our authors, with all of the expenses coming out of our third. ALL the expenses, no chargebacks whatsoever. Unprecedented in the history of this industry. I will put my honors where they should be, in investing in the people. I will leave NAB to collect the checks and give out the tinsel. You can see the value wherever you wish, mon ami.

    I don’t give a rat’s patootey that NAB gives some trophy or a dinner to honor someone. They charge so much freaking money that they should be giving the honorees money — real money. After all, they make millions off each show.

    The greatest honor we have probably ever received is when we’ve had people call us or walk up to us at a tradeshow and tell us that “Ron and Kathlyn, man my family loves you.” (We have really had it happen more than once.) We ask why. “Because back when you started all this I was flailing around at my job trying to get all this new digital stuff figured out so I didn’t get laid off and lose the job I’ve had for a long time. I found your site and I have been coming ever since.”

    Hearing stuff like that is a real honor. But you don’t get it and I will tell you that again. If that offends you, oh well, it’s true and there’s no way around it. If NAB was doing the kinds of things that they should be doing, there would be no room for the COW — thankfully they don’t have that much vision, and their honors equate more to the “high seats at the feast” variety than those honors found digging trenches with the common folk.

    Rather than trophies, we do things like help people in the COW to stay in business when they are in real trouble. We have boxed up studio gear and sent it to leaders here when they’ve been burglarized. We have written checks to people when we noticed that their phone got shut off or their power was turned off because business was rough. We have negotiated deals to keep leaders in business when they lost their businesses in partnership break-ups and bankruptcies.

    We’ll leave the trophies to someone else, thank you.

    So, Randall, when you have done more than demand respect while throwing insults, I may listen to you, until then your voice is not one of the ones here that I place a lot of stock in. And I will say it again, you really don’t get much about the COW and your ignorance of what this really is is quite apparent to me.

    Lastly, I don’t ask ANYONE to agree with me, agreement here is NOT mandatory. You seem to be the one that somehow feels people have to agree with you or else. I have MANY leaders here who don’t agree with me at all, I never choose leaders because they mimic my beliefs. In fact, I joke that if everyone around here reflected my opinions it’d be a pretty boring place.

    In closing, the ONLY thing I like about NAB is the people that attend it. Over the years, I have NEVER had NAB not try to pull a fast one on my contract and just last year, they tried to give me a booth assignment with a booth number that didn’t exist. Good thing I caught it, or we’d have shown up thinking we were getting a booth near Adobe and Sony, only to be told based on my experience of working with them that there was an unfortunate mistake and that the only booth available is this one here in the back. It wasn’t the first time that that has happened. More than once they’ve pulled that kind of crap on us. I personally don’t trust them at all.

    But hey, apparently they give really nice trophies, I hear.

    Best regards,

    Ron Lindeboom
    https://www.linkedin.com/in/ronlindeboom
    Publisher, Creative COW Magazine
    Join the COW’s LinkedIn Group

    Now in the COW Magazine: Commercials. A look at the history, strategy, techniques and production workflows of successful commercials. All brought to you by some of the COW’s brightest members. Accept no substitutes!

    Would you like to be in Creative COW Magazine with your story or contribution? Contact me.

    Do you have your complimentary subscription to Creative COW Magazine yet?

  • Ron Lindeboom

    February 15, 2008 at 2:35 pm

    [walter biscardi] “No one answer is perfect, but to broadly say the information at a trade show is inferior to the information on the Cow is definitely skewing the information. There’s equal bad information to go around.”

    I hate to disagree with my esteemed friend, Walter, but when bad information is given at the COW, there is nearly always another voice that will correct it.

    When bad advice is given by someone at a booth at a trade show, there is almost never anyone there that can correct it.

    Equal, I think not. At least not to me.

    But then, maybe I am just overprotective of something that I see as being quite self-correcting and speedily self-balancing. The old adage that there is wisdom in a multitude of counselors is still quite correct today.

    Over the years, I have heard many false claims bandied about at trade shows; claims that I knew were patently incorrect, but that I did not feel the liberty to correct under the circumstances.

    I think that getting great people like Walter, Tim Kolb, Bob Zelin, Mike Downey and others definitely helps in this regard, but there are many others that I could name by name that I have stood there rolling my eyes while thinking to myself that this is, well…bull.

    Best regards,

    Ron Lindeboom
    https://www.linkedin.com/in/ronlindeboom
    Publisher, Creative COW Magazine
    Join the COW’s LinkedIn Group

    Now in the COW Magazine: Commercials. A look at the history, strategy, techniques and production workflows of successful commercials. All brought to you by some of the COW’s brightest members. Accept no substitutes!

    Would you like to be in Creative COW Magazine with your story or contribution? Contact me.

    Do you have your complimentary subscription to Creative COW Magazine yet?

  • Michael Belanger

    February 15, 2008 at 4:10 pm

    Thanks Ron

    I think most of us were aghast when Apple pulled out. The theory of “face Time” certainly applies but really for me it is keeping a birds eye view of the marketplace and certainly NAB is a good place for that. I have not read the entire length of this thread but I am sure most people who have already booked their hotels and flight are pretty P.O.ed indeed.
    As I mentioned in another posting I guess now I will have plenty of time to line up at the RED Camera exhibit unless they have imposed even stricter rules to see the device

    Is there a chance Apple may do an about face? In your article Ron you mentioned not much flack from users. Any place we can go and tell them that we are not pleased??

    Thanks
    Mike Belanger
    Dandelion Editing

  • Walter Biscardi

    February 15, 2008 at 4:10 pm

    [Ron Lindeboom] “I hate to disagree with my esteemed friend, Walter, but when bad information is given at the COW, there is nearly always another voice that will correct it.”

    And three more voices to go back the other way. I’ve seen way too many threads in the Final Cut Pro, After Effects, Color, AJA Kona, BlackMagic that have completely false or inaccurate information. Someone corrects that information only to have it shot down again by someone else or the original person.

    You hope enough people with the correct information are the ones that are listened to.

    [Ron Lindeboom] “When bad advice is given by someone at a booth at a trade show, there is almost never anyone there that can correct it.”

    That’s why you visit all of the booths of the people who make the same gear and make your own intelligent decision. When a “Road Show” comes to town, you only get one side of the story.

    Sure you can research anything on the internet, but I like to see the stuff before I purchase. That’s why I have four companies all asking me to come to NAB to demonstrate the products. They see the value in someone who uses the material every day demonstrating to someone else why the product is valuable and worth their money.

    But as NAB just isn’t important anymore according to both you and Tim Wilson, I haven’t made any decisions on whether to accept their offers or not. I mean folks can just get the same information on the internet, no need for me to show up in person and meet the folks. Seeing my words on the internet and watching my videos is basically the same as meeting me.

    Walter Biscardi, Jr.
    Biscardi Creative Media
    HD and SD Production for Broadcast and Independent Productions.

    STOP STARING AND START GRADING WITH APPLE COLOR
    The new Color Training DVD now available from the Creative Cow!

    Read my Blog!

  • Randall Raymond

    February 15, 2008 at 4:18 pm

    [Ron Lindeboom] “So, Randall, when you have done more than demand respect while throwing insults”

    Where did I throw insults in this thread? Show me.

  • Mike Cohen

    February 15, 2008 at 4:19 pm

    You hope enough people with the correct information are the ones that are listened to.

    Not to get too political, but the above wish does not always happen in government, so it is bound to be a problem for the rest of the world!

  • Ron Lindeboom

    February 15, 2008 at 4:24 pm

    [walter biscardi] “And three more voices to go back the other way. I’ve seen way too many threads in the Final Cut Pro, After Effects, Color, AJA Kona, BlackMagic that have completely false or inaccurate information. Someone corrects that information only to have it shot down again by someone else or the original person.”

    Wow, I think it may be time for me and Kathlyn to just pull the plug on this turd and not bother with this anymore. If the COW is just noise, then I for one think it’s outlived its usefulness and it is clearly time to put my energy into something more useful.

    Nothing lasts forever.

    Best regards,

    Ron Lindeboom
    https://www.linkedin.com/in/ronlindeboom
    Publisher, Creative COW Magazine
    Join the COW’s LinkedIn Group

    Now in the COW Magazine: Commercials. A look at the history, strategy, techniques and production workflows of successful commercials. All brought to you by some of the COW’s brightest members. Accept no substitutes!

    Would you like to be in Creative COW Magazine with your story or contribution? Contact me.

    Do you have your complimentary subscription to Creative COW Magazine yet?

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