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Charge client for royalty-free stock?
What would you folks bill for royalty-free stock from your own collection? A percentage of the cost to buy and download the single image? If so, which percentage has worked for you?
Thanks,
Steve -
1 Reply
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If you bought the stock exclusively for the client, then bill the whole cost, plus a surcharge of hours to find and aquire the footage…that also means the client now owns the footage and the usage rights are transfered as well.
If this is part of a library that you purchased and have control over, then a charge of 1/2 the day rate to have actually shot the footage (excluding travel) would be a reasonable fee, and a notice that the client’s right to use the footage is limited to the application..if you give away unlimited use you would then pass on the fee for the purchase plus the surcharge for hours of finding and aquiring.
Cheers,
Frank Otto
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