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Calculating bit rate for encoding HD video for web
If I have a 720p HD video, is there some formula I can use to get that file under 200 megs? I need to create a H.264 file but need to calculate the bit rate for encoding. How do I do so?
For instance, my first try in Compressor was H.264 at 1280×720 using Restrict to 7000 kbits/sec and optimized for Streaming with AAC audio. I got a file that was around 500 megs. I need to be under 200.
Isn’t there something like kbits/sec divided by minutes and/or length of video, something like that to get the bit rate at which to encode.
Any encoding guru’s out there?
OS 10.6.3, Mac Pro 2 x 2.66 ghz quad-core intel xenon, 16 gb ram, with BM Intensity Pro card