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Avid and open I/O hardware
I couple of years ago I did an interview with Avid as Im a feature editor that uses their products quite a bit on higher budget films. At the time I mentioned the hardware cost issue that I have with Avid and asked if they would ever wise up and open up the Media Composer software to thrid party I/O companies like AJA. He smiled and said just wait…..
Now I have seen Avid recently let companies like Maxx Digital supply “Avid Approved” RAIDS which in the past they never would have done. Ive heard rumblings from AJA about support….doesnt this seem like the logical evolution for Avid? Am I nuts here? Imagine have a system that runs Avid or FCP out of the same hardware. That is what I am hoping for one day soon. Avid’s best selling point IMHO is the Media Composer software, not the overpriced hardware that they create….. Just some thoughts…
Paul Harb
Paul Harb-Producer/Director
Wrong Beach Multimedia
Dual 3.2 GHz Quad/10.5.5/8GIG RAM/FCP 6.0.4/QT 7.5.5
