Olly Lawer
Forum Replies Created
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Thanks for all your advice.
I think I’m going out consider how I plan things out better. I’m pretty good at putting everything in the right places in Final Cut Pro so I know where to look. However, what not so good at is figuring out exactly what I want before I render the project.
I often do multiple versions. This is very time-consuming. I have figured out a better way of viewing some of the footage and this is to speed the footage up by twice.
Thank you for your tips, i will try some of them out and see if it speeds things up further.
Olly Lawer
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Hi.
Thanks for all your responses. It can be a lonely game. thank you for the link regarding the ratecard. I think once I get my ratecard sorted out and not worry so much about what the competition are doing I will be in a better place to be able to attack the market. so to speak.
I suppose it’s just a little bewildering because there’s so much to think about. At the moment I’m working every hour and I think I need to concentrate on working out how best to complete editing in then the quickest amount of time and give me more time to be out there marketing.
Just as a matter of interest. My MacBook is 2006 and is running really slowly when rendering out things from Final Cut Pro and after-effects. I’m thinking of using some of my redundancy money to invest in a new MacBook Pro. However, I know how important cash flow is in this business. Is the benefit of having a faster MacBook going to be more important?
Olly Lawer
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Hi,
You have to reselect the clip from the Browser, not from the timeline.
Then as Rafeal says above.
Kind regards,
Olly Lawer
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Hi,
Sorry, not sure what you mean?
Kind regards,
Olly Lawer
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I’ve come up with an idea which might help distinguish myself from the competition!
Since my own USP is about being able to effectively market businesses as well as the technical and creative side of video production….
…how about I create a section (maybe even the main focus) called USP Challenge. Local Businessses would be encouraged (through networking events) to input their USP and we’ll come back with some ideas as to how we can promote them using video.
What do you think?
Olly Lawer
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God is my spelling that bad. I’ll blame the iPhone! 🙂
OK, so just get out there and plug away right?
Being an accomplished ex salesman and selling other people’s products with complete ease, I should be right at home selling my services over the competition, but for whatever reason, I am struggling to effectively sell myself at the moment. Maybe I just feel a little overwhelmed having only been made redundant a little over a week ago and needing to get the money in sharp!
What are your key selling points to customers?
BTW – thank you for all the advice. It is very much appreciated and hopefully will stand me in good stead.
Olly Lawer
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Thanks very much. I’ll have a play.
I pressume then I’d upload each offer seperately and use that function to ”jump to the next video’ or better still, right through to their offer.
Olly Lawer
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Thank you.
Yes, I don’t like the idea’s of Vlogs either, but thought it could be worth it if I could book out a location and book several customers in slots of an hour or so, filming 3 months worth in one go.
Re rate card, I haven’t really worked out one other than about £425 a day, but that doesn’t really help much. I’ve looked at sites on the internet that show their prices, but they are way high compared to what others around here are charging. We’re talking £6,500 to £350. How did you go about creating a rate card.
My USP at the moment is that I have a wealth of experience in sales and marketing as well as studying in Psychology and we use that knowledge to create a video that is not only creative and engaging but helps to market the customers brand and product.
What niches could you suggest I look into? I would really like to create short 20 sec internet ads for customers. But i’m not sure if there is a market for that?
BTW, my company has been running two years, but I have only been working full time on this for a week!
Kind regards,
Olly Lawer
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Ha. Very funny. Yes it is a weird industry. Also it’s worth mebtioning that although small production companies (essentially one man bands) are amicable and work together sometimes, they wouldn’t dream of giving each other the heads up that they have taken on another’s client – at least thats the way it is in this neck of the woods.
I think your case is different and you’ve been given some excellent advice in this thread. Good kick.
Olly Lawer
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Doh! Had image + wireframe on!
Olly Lawer