I thought your expansions were good, Mark. I am going to revise the guide. I’m not sure I’m going to go into much more detail on some sections. Here’s a little background on myself and the guide. I’m a freelance Producer/Writer/Editor. Have been for about 6 years. Prior to that I worked as an employee in several TV stations for about 10 years. Prior to that I was a Radio Production Director in markets small to large. So for many years I’ve been dealing with Broadcast Salespeople and their clients.
The guide began as an instructional piece for new salespeople at a regional cable news organization. I didn’t want to go into much depth with them. My experience with many new and even experienced Salespeople is that they will smile and shake their head, and not take in one word you say about something. I had to keep it simple.
Since I decided to put this on the web as an html piece I see that it’s kind of taking on a broader character. I think what I may do, especially with longer posts like yours, is to create a separate page titled something like “other points of view” and copy and paste (with a few edits) the piece with attribution credited, of course.
Thanks for your input.