Thoughts on T.V. advertising

[Jeffrey F. krepner]

Ron, your friend reminded me of this quote from this site:

https://www.despair.com/disservice.html

Not to plug that site, but despair.com has some funny stuff that should hang in every production office, period.

[Mike Schrengohst]

How much money are we talking about? $400, $4000, $40,000???
Thanks

[Foleyvideo]

My two cents worth on this:

In the early days of my business I did a number of wedding vids just to put bread on the table while the real focus of my company heated up. What I learned is that people who are going to get married (specifically brides — as un “PC” as that sounds) will watch, listen to or read ANYTHING regarding weddings. It’s a ebola-strength fever that sweeps over them for a few months. In the case of my own wife, this quest for wedding knowledge became an obsession. Ahem — but I digress.

My point — if advertising on that wedding show is reasonable — do it. Brides will watch it. Grooms will probably watch it too if it doesn’t conflict with the game. And remember — you will NEVER know exactly how many folks tune in to that program. Ratings just can’t give you an accurate head count. The sampling might be the wrong demographic for you, but I know for a fact SOMEBODY will watch that show and see your business advertised.

STeve