Price for this job?

[Mark Suszko]

It’s one day of shooting, charge your day rate. Take your best guess on the editing, use your day rate there, too.

[Stephanie Hubbard]

Hey there – I think it’s more like two days of shooting –

But the trick here is to define the parameters to the client – IF he provides the talent (sales rep) and IF he commits to having them ALL shot on two days – and having them otherwise look exactly the same –

And if he gives each item one take or one redo – THEN you can give him a lower price – Say $100 each.

Also make a sample make sure he approves the one before you do a bunch.

also put in your contract that if changes are made after the intial approval it will cost more – also if more products need to be added they could be $100 each – but with additional surcharge of $500.

It’s all about defining the parameters to gain cost efficiencies on these.

Also don’t forget to budget for transcoding to a web format – don’t guarantee better quality – cause that sample video is fine quality – it’s just the compresstion to fit it on the web that makes it less quality.

Good luck!

Stephanie Hubbard

[Gary Hazen]

[Stephanie Hubbard] “Say $100 each”

I disagree with the unit pricing strategy.

I don’t know anyone that has been in business for more than 5 years that prices video production per minute or per finished piece. It’s bad business. As Mark said, charge a day rate for shooting and estimate the editorial.

[Stephanie Hubbard] “also put in your contract that if changes are made after the intial approval it will cost more”

This is good advice – being up front and clear about the potential cost of major revisions can help in avoiding conflicts down the road.

[Grinner Hester]

Just multiply 225 by 150 if you agreed to do them for so little. It’s not like your client will find a cheaper price.