Interesting Idea taken from Previous Post

[Herb Sevush]

What I’m saying is that if you want to run a business, as opposed to being a freelancer, then sales has to be YOUR First Priority.

The most succesful companies I’ve seen always had as one of the principals someone with a sales/marketing orientation. Often I’ve seen partnerships thrive with a sales / creative 2 man (or woman) team. While you can and often should have a sales team working along with you, you cannot have a management team that is purely creative and expect to hire a sales force that will generate all your business. If you go into business, then bringing in new clients is either your top priority or you will fail.

Herb Sevush
Zebra Productions