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  • Rich Rubasch

    February 10, 2009 at 9:28 pm

    We do actually use a per-finished-minute formula with three tiers.

    Basic Editing (some graphics, long shots, not much broll cutting)
    $150-300 per finished minute

    Medium Effort Editing (interviews, broll graphics and some animation or effects with CCOR)
    $400-700 per finished minute

    Full Tilt editing spectacular (lots of broll cutting lots of compositing ccor etc)
    $1000-1500 per finished minute

    Full-Tilt animation spectacular (some broll – everything composited, green screen etc)
    $1500-2500 per finished minute

    This formula is not how we create estimates, but it has held pretty solid on these kinds of projects.

    Midwest market, average $175-$200 an hour for a standard def NLE suite, and up to $275 per hour for HD editing.

    Rich Rubasch
    Tilt Media

    http://www.tiltmedia.com

  • Bill Davis

    February 18, 2009 at 8:55 am

    Personal opinion here.

    I *HATE* selling time. Let me repeat that. I *HATE* selling time. Hours or minutes or days or whatever.

    First and foremost, your irrecoverable inventory is constantly disappearing. That sucks for a start.

    Plus time billing puts NO premium on talent, judgement or experience.

    Two editors. A is OK and takes 10 hours to produce a pedestrian cut of a project – for which he charges you $1k via $100 an hour.

    Editor B is experienced and creative. She has an inspired idea. She turns out an OUTSTANDING program but takes only 2 hours to accomplish it do to her focus and efficiency. So even if her “rate” is $250 an hour she’s supposed to take home HALF what the hack billed?

    When you bill for time, you’re essentially accepting the idea that the person who’s talented and experienced and therefore efficient – is worth LESS than the person who’s a mediocre plodder.

    Bad idea, in my opinion.

    FWIW

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