Awards for Corporate Videos

[David Richter]

For my two cents I would start with the Telly. They are pretty well respected and in my opinion any awards that have winners and losers are worth the time. Not everyone will respect it, however many do, so they tend to be worth the effort and expense.

If you can get an Emmy, that’s toward the top of the food chain. Good luck.

David
Richter Studios
http://www.richterstudios.com
Video Production Services | Website Development | Presentation Services

[Mark Suszko]

Its summer, so here’s a re-run of the previous iteration of this thread. There’s a longer response of mine I posted earlier than this, but I can’t locate it.

https://forums.creativecow.net/thread/17/862817#862898

[Timothy J. allen]

I’ve won multiple regional Emmys and a few silver Telly Awards. I’m more proud of the Emmys, but I still enter the Tellys from time to time. Why? Simply because I produce a heck of a lot of non-broadcast corporate video which isn’t eligible for an Emmy award (because it’s never broadcasted).

When we win, I give full credit to the people who financed the production. That lets them know that I appreciate them as a client, and it lets them show their boss that they chose someone who has a reputation for quality. Depending on the product, we might enter another type of awards competition, such as a particular film festival, or public affairs, or education “industry” awards.

This isn’t insincere or trite as long as the award is valued by the client. If the client likes shiny awards, and they are proud of them, enough to show their bosses and colleagues, I’ll make sure I do my best to deliver a few of those along with the videos.

I think the first poster to this thread is considering entering a competition for precisely the right reasons – marketing and relationship building. If the motivation is self-validation and building up your own ego, a puppy dog works better than a trophy.

[Tim Kolb]

I’ve judged Tellys.

They assemble a pretty extensive crew of Silver (the highest form) Telly winners in each genre, then they have us score each entry.

I’ve also judged Emmys…where we assemble a panel of industry veterans…and score each entry.

In the end these statues are really for the clients anyway, right? I stopped buying the Telly statuettes for a time…but now clients ask about the gap. (bit of a dry spell eh?)

I have a Hugo as well…a bit harder to get than the Emmys I think. Across 49 categories they handed out exactly seven statues that year. A pretty tough crowd there at the Chicago film Festival…

TimK,
Director, Consultant
Kolb Productions,

[Kevin Rossiter]

Hope it’s okay to bring this thread slightly back to life, but people’s views on awards, especially their cost, or their meaningfulness or validity, or even their concerns over which awards to submit for, are all things to consider.

Like a few here I’ve won quite a lot of corporate video and multimedia awards, mostly because I’ve been in the game for a while.

All of these awards came from clients or contractors who submitted, not from me.

Which nicely took care of the registration fee! (often a few hundred quid)

And it makes sense because:

> Clients who commission corporate video or communications are generally the more ambitious types, who’d like public credit for their production. Government / local govt types are keen on this sort of thing.

> Clients who commission video generally have more budget and can afford to pay award registration fees.

> Some companies actually task their directors and senior people with winning awards, as it overall brings credit to their company. They say “right, we want four awards this year. Gottit?!”

On my side, I don’t press them to enter.

But there are many creative moments in a production when you know things are going well (goose bump time with client during filming or scripting, anyone?), and it’s natural to say “this is award winning stuff”

From then on the client works out the rest for themselves.

And with a bit of luck, you might win something.

The quality of the awards can vary.

But when your production beats a big brand name to win, or the award is international, then it’s a good feeling.

And while you get the occasional “Industry Sector No-one’s Ever Heard Of” Video Award, it’s still a nice feeling.

Of course you can always refuse your award if you feel strongly enough about it 🙂

Now then … who’d like me to mail them a $100 plaque 🙂 🙂 🙂

Rossiter & Co Video Multimedia Web for Business
http://www.rossiterandco.com

[Saj Adibs]

Looks now a day the local Emmy is giving awards away to web based content. That’s great for more of us creating content that only lives on the web and never sees television release.
Telly and local Emmy are the best two options in my opinion.

Chicago Video production | Chicago video marketing | New Slate Films
Check out http://www.newslatefilms.com for cinematic marketing