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OT: E-mail Blasts for Marketing Services?
I know this is Off-topic but was curious if anyone has good experiences using e-mail blasts as a way to market / promote your services? There’s a ton of companies that do this but being that we’re such a niche’ service ( i.e. pro video production, etc.) I’d be interested to learn if anyone here has used such a service and could customize their e-mail recipients based on biz categories, etc.
Thanks,
Chaz
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3 Replies
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Personally I don’t use them at all, and all unsolicited marketing emails go into the spam folder. IMHO you’d be wasting your money.
Allen
ASX Media Group, Inc.
http://www.asxvideo.com
NEW DVD – Europe, Trains-n-Trams -
Personally Charles…Thats something i never recommend
and do not believe in.Steve Rhoden
(Cow Leader)
Creative Arts Director and Film Maker.
Portfolio at:
http://www.youtube.com/hentys -
Thanks for your post. I’m sort of on the fence about them as I will open unsolicited e-mail every so often, i.e. those pertaining to my work or interests. I spoke with a potential client about buying a sponsorhip into a local TV show I produce and he refused, explaining he gets new & repeat customers by using inexpensive E-mail blasts for his biz which according to him were very successful and affordable (he has an indoor baseball / batting cage facility).
Consumer e-lists may work for general public. I’m not so sure about biz2biz mktg. though for a variety of reasons ( corporate firewall set-ups, etc. ) I was just curious if anyone has used these methods and to what degree of success. It seems to me that the key is to acquire a good e-mail address list that people have “opted-in” to receive info. This helps to prevent getting diverted to Spam / Junk folders.
I send out MS Publisher Docs to e-mail lists I’ve cultivated and I also send out e-mails with video weblinks for demos. Unfortunately a lot of receivers tell me they can’t receive or view webvideo at work because their firewalls won’t allow media files to be seen and/or heard at work. So this is a setback.
Anyway, thanks for your 2cents.
Chaz
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