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Motion Control
I couldn’t work out the best place to post this, so I thought I’d put it here (feel free to move if necessary)
We want to recreate a style that was used for the Ford Fiesta advert, which you can watch here.
https://www.youtube.com/watch?v=87nDEUscky8
We want to have the same tracking motion, while within shot, cardboard cut outs fold up by themselves (stop animation) and become shapes. Do I need to use a motion control rig to create this.
Ideally, as well, we would like to have a background that is running in real time (people walking). So I’m thinking we need to shoot the boxes on green and the backgrounds on location. How do I add movement to these shots? Any ideas?
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3 Replies
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this link gives a good idea how it was done:
cya,
Jan
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Phil – will your budget allow for a motion-control rig? Do you have time to do all the pre-viz that these guys are talking about? Myself, I do not often have the luxury of either budget or time for my projects, so I always look at something like this and say, “Well, if that’s how they did it when they had four months to pre-viz and all that, how can I do something like that in a 2-month (or sometimes 2-week) production schedule? What can I do differently or where can I go differently to make something similarly cool?”
Usually my answer involves using simple tools to create similar effects that may or may not come out looking a lot like the original. In this case, I’d start by take a shot or two that I already have, and try out doing some motion tracking to properly orient the cardboard to the shot, then putting an AE comp together just with some flat layers that I can animate in the same way I would animate the carboard in the final product. If you can make that work, then no, you don’t need a motion-control rig – go shoot your backgrounds, then shoot your cardboard (stop-motion if you must, but I would just shoot the cardboard pieces as a collection of individual elements and animate those within AE) and away you go.
This is obviously the “quick and dirty” way to go about it, but should give you some pretty good results…
Good luck with your project,
Steve -
I’d agree with Steve in saying that if you wanted to do this cheaper and faster and with minimal crew – you would probably want to shoot it, motion track the footage, and then create your cardboard animations in post. However – you’ll probably get a much more lifelife cardboard simulation if you use a 3D app to model and animate the cardboard, and then use AE for your compositing.
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